EP29 - Of View of Sustainable Ecommerce from the UK with Chloë Thomas

Welcome to Episode 29 of Sustainable Ecommerce!

https://sustainable-ecom.com/ep29

I do love it when I get to introduce you guys to some of the people who have really inspired and influenced me over the years. We had Zoltan Csaki a few weeks ago, and today I’d like to introduce you to someone else who’s been quietly guiding me for years. 

Chloë Thomas is a UK-based eCommerce expert & former agency owner who’s been around the game even longer than me!  She’s written multiple books on the subject, is regularly asked to be a keynote speaker and hosts not 1 but 2 ecommerce and marketing podcasts, chalking up well over 500 episodes! 

In 2022 she’s repositioned her show the eCommerce Masterplan to have an increased focus on Sustainability, which of course make for a very interesting dynamic given her insights into what’s happening in the Northern hemisphere. 

Naturally when two podcasts hosts get together we pretty much immediately go off track, but do keep listening to the end because the UK has always been ahead of us in Australia, and what is happening there is often a good yardstick of what’s to come down here.