EP36-Getting to Carbon Neutral in eCommerce with Richie Mulder

Welcome to Episode 36!

https://sustainable-ecom.com/ep36

 

I’m sure like me many of you were watching the COP27 proceedings with a certain degree of bemusement. 

Frankly, it’s continued to be a talk-fest with lots of nodding and naval gazing, but very little done.  

The only notable accomplishment of this years conference, which I feel pained to note added to carbon emissions, was the establishment of the so called Loss & Damage fund which aims to make economic reparations to the regions most impacted by climate change to date.  It would seem that the fund is targeting climate-induced losses of just over $500B, for which the industrialised nations will pay the bill, though they have not yet agreed how it will be split.  Some smaller nations tipped some coin into the hat, but the 2 biggest polluters US and China are yet to agree to anything. 

Coming back to Net Zero, the UN assembly previously agreed that to get control of climate change we collectively need to get to Net Zero by 2030.  By latest reports, we’re a long way off, in fact on track to have increased a further 10% emissions by then.  And, we’re not leading in Australia by any means.  

In October last year the Morrison Government unveiled plans to reach Net Zero by 2050, and after all the talk for decades, less than half of Australia’s biggest companies even have Net Zero plans in place.

The fact is though that even as smaller independent brands we have a part to play. It is simply no good throwing stones at the greenhouse.  If it were as easy done as said, we wouldn’t be in this position so rather than merely urge everyone to play part, I wanted to bring you something more practical.

My guest today is Richie Mulder, founder of Carbon Halo, and Australian startup helping SMEs get Carbon Neutral.  In the show I ask Richie to lay down some definitions for us so we can understand where our operations as eCom brands fits in the grand scheme of things, and help plot a bit of a pathway to help you reduce your carbon footprint and start on the path to Carbon Neutral and maybe ultimately Net Zero. 

Listen all the way through because at the end Richie gives us some free tools to get a baseline of where we’re at now, which of course is essential to know before you try making improvements.

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