Sustainable Ecommerce

EP11 - Making Product Sustainability Transparent for Everyone

Hello & welcome to Episode 11 of the Sustainable eCommerce Podcast, the show dedicated to helping your brand grow sustainably.
Full show notes & links here: https://sustainable-ecom.com/ep11
I’m your host, Giles Smith – and on today’s I’m joined by another amazing Aussie entrepreneur.  Austin Simms is the founder of Dayrize, a software platform revolutionizing our ability as brand owners to assess the sustainability of the products we build.
If you're making sustainable products and can't justify the huge expense of a full life cycle assessment, then this show is for you!
The Dayrize platform makes it easier to improve products, easier to benchmark their all round sustainability, helps customers make better buying decisions, and provided independent scientific validation to help brands tell their incredible brand stories.
Unlike the incredibly expensive and cumbersome lifecycle assessment approach, the Dayrize system is fast, very cost effective.

Ep10 - Thinking Sustainably as a Solopreneur with Jenica Smith from Notely

Hello & welcome to Episode 10 of Sustainable Ecommerce, the show dedicated to helping you build your brand sustainably.
Full show notes & episode can be found here: https://sustainable-ecom.com/ep10
Today I’m joined by Jenica Smith founder of Notely, a niche brand making gift cards and notebooks from recycled paper and coffee cups.
Notely’s not a gigantic brand, yet Jenica chooses to make thoughtful decisions all through the operations of her business, from manufacturing right through to order fulfilment, and has a beautifully authentic approach to transparency.
We chat a bit about there realities of life as a solopreneur and the value of building a network of like minded business owners.  It's hard not to love this honest, true blue Aussie entrepreneur!
Full show notes & episode can be found here: https://sustainable-ecom.com/ep10
 

EP-9 Untrashing The Planet with Zero Co Founder Mike Smith

Welcome to Episode Nine of the Sustainable eCommerce podcast!
For Earth Day 2022 I'm joined by Mike Smith, founder of Zero Co.  Zero Co's mission is nothing less than removing single-use plastics from our kitchen, bathroom and laundry cabinets.
For the full show notes and links click here: https://sustainable-ecom.com/ep9
In the show, we unpack the Zero Co journey, starting from Mike finding plastic at the bottom of an alpine lake, all the way to growing a nine figure brand, just two years after launch. Along the way we learn some key insights into acquiring funding as Mike shares how they broke multiple Australian records, including the biggest Kickstarter campaign of 2019 and the fastest ever crowd equity round.
We also hear Mike's views on the importance of community and how their values around radical transparency have been critical to helping them build a passionate and engaged audience united in the fight against single use plastic.
 
 

EP8 - Founder Interview With Lottie Dalziel from Banish

Welcome to Episode 8 of the Sustainable eCommerce podcast!
Today I'm joined by Lottie Dalziel, founder of Banish, one of Australia's fastest growing sustainable product marketplaces. We explore how their focus on education has made Banish a powerhouse of customer acquisition and how brand engagement has led to its members literally queuing up to help them sort through piles of rubbish!
Full show notes and transcript can be found here, including links to the Banish store and Instagram page:
https://sustainable-ecom.com/ep8
 

EP7 - Using Carbon Credits In Your Ecommerce Store

Today we’re going to be talking about using Carbon Offsets in your eCommerce business. 
Just about everyone has heard the terms Carbon Credit & Carbon Offsets, but do you really know what they mean?  Do you know how they work, when to use them, how to choose them. And do you know what services exist to make it easy to get started & clear transparent for your customers to understand? I’m going to try and answer all these questions & more in today’s show!
 
Full show notes including links to some of the apps and resources discussed can be found here:  https://sustainable-ecom.com/ep7
 

EP6 Interview with Sinead Roberts of Wotnot Naturals - Skincare Approved by the Cosmos

Welcome to Episode 6 of the Sustainable eCommerce Podcast!
Today, I'm joined by the fabulous Sinead Roberts co-Founder of WotNot Naturals. Sinead shares her journey from seeking environmentally friendly nappies for her own child, all the way through to Wotnot being one of Australia's most loved organic baby and skincare brands.  
Sinead generously shares some powerful lessons in being laser focused on your core customer, marketing via sampling, materials transparency & much much more!  Grab your favourite notebook & pen & hit play!
For text version see: https://sustainable-ecom.com/ep6

EP5 - 10 Critical Email Campaigns for eCommerce (Part 2)

Welcome to Episode 5 of the Sustainable eCommerce Podcast!  In this show, we pick up where we left off, discussing the 10 critical email campaigns you should build out for your ecommerce store. We also go into more detail on how to optimize your campaigns to reduce the carbon footprint of your email strategy as a whole.  We've developed a FREE tool to help you benchmark your current carbon footprint, based on leveraging the main campaigns we discuss in this series. You can download that here:
Benchmark the Carbon Footprint of your eCommerce Email Strategy
You can also view the full episode a long with text summary here: https://sustainable-ecom.com/ep5

EP4 - Bodysurfing For a Cleaner Ocean - Creating Australia’s First Ocean Plastics Supply Chain

In today's show I'm joined by Rikki Gilbey, Founder at WAW Handplanes.  Rikki has basically single-handedly propelled the sport of body surfing in Australia. After some early success, Rikki wanted to scale up production with injection molding, but being passionate about ocean conservation, wanted to do his part for the ocean plastics problem. 
That turned out to be harder than expected!  He was not to be deterred, however. In this show we hear how he spent 3 years making connections, experimenting and ultimately creating Australia's first Ocean Plastic supply chain, giving birth to the amazing BadFish handplane along the way.
Another truly inspiring story of an Aussie entrepreneur building a sustainable business from the ground up!
For more information & full transcript - visit: https://sustainable-ecom.com/sustainable-ecommerce-podcast/australia-first-ocean-plastic-supply-chain/